Dominating the local HVAC market through technical SEO and hyper-local content strategy.
Ocean Air Home offers premium HVAC services, but they were invisible in search results. Larger competitors with massive ad budgets dominated the top spots.
They needed a sustainable, organic way to generate leads without burning cash on Pay-Per-Click (PPC) ads every month.
We executed a "Local Authority" strategy. We audited their technical foundation, fixed core web vital issues to boost speed, and built location-specific landing pages for every city they serve.
We also implemented structured schema markup so Google clearly understood their service area, resulting in rich snippets in search results.
Fixed 404 errors, optimized site speed to < 1s load time, and implemented proper canonical tags.
Created "City + Service" pages (e.g., "AC Repair in Gilbert") to capture high-intent local searches.
Ranked #1 for "AC Repair [City]" within 6 months, displacing major competitors.